Vice Media declares Fortress Investment Group the winning bidder in bankruptcy sale

A general view of atmosphere at the VICE Kills TX Music Showcase during the 2013 SXSW Music, Film + Interactive Festival at Viceland on March 16, 2013 in Austin, Texas. (Photo by Hutton Supancic/Getty Images for SXSW)

Hutton Supancic | Getty Images

Vice Media has declared Fortress Investment Group’s stalking horse bid of $225 million the winning offer for the company as it emerges from bankruptcy.

Vice received multiple bids for the company, but none of them “rose to the level of being deemed a superior bid,” according to an internal memo obtained by CNBC.

Closely held GoDigital submitted one of the bids at a $300 million valuation, according to a person familiar with the matter. Fortress wanted more cash in the offer and had concerns about GoDigital’s funding, according to two people familiar with the matter, who asked not to be speak publicly because the bidding details are private.

“Our offer was significantly more than the stalking horse bid by the sellers,” GoDigital said in a statement. “The sellers chose to turn down this opportunity even though it was a bid higher than their own.”

GoDigital added it was “ready to acquire the company on fair and reasonable terms where all parties come to the table focused on the best benefit of the company.”

Fortress led a group of creditors, including Soros Fund Management and Monroe Capital, that took over Vice out of bankruptcy leading up to a potential auction for the company this week. That auction won’t take place without outstanding credible bids.

Vice will present the sale to bankruptcy court on Friday and expects the acquisition to close then, the company said in the memo.

The sale closes a chapter for the digital media company that was valued at $5.7 billion in 2017. Vice owns a series of assets including Vice News, Vice Studios, Refinery29 and an ad agency called Virtue.

Spokespeople for Vice, GoDigital and Fortress declined to comment.

WATCH: Roku CEO discusses streaming and digital advertising at Cannes Lions 2023

Roku CEO Anthony Wood on streaming, digital advertising, and the media competition landscape

For all the latest business News Click Here 

Read original article here

Denial of responsibility! TechAI is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.