Is This the Coolest Brand on Instagram? Sofia Richie and Selena Gomez Are Fans

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It’s becoming increasingly difficult to scroll through Instagram without seeing a well-dressed woman posing in Posse clothing. Whether it’s a crisp linen two-piece set or a summery minimalist dress, the Australia-based label has become a favorite for those who love an elevated, less-is-more approach to dressing, especially as the—dare I say it—quiet luxury trend continues to grow.

If you’ve been following the style evolution of Sofia Richie, you might have noticed the 24-year-old added the chic ready-to-wear brand to her ever-growing list of polished minimalist staples. During her honeymoon earlier this spring, Richie posed for the cameras while wearing a linen matching set by Posse. Naturally, that coveted set sold out nearly instantly after Richie posted the photo, but it’s back—well, sort of. The Emma top and skirt are currently available for preorder until they both evidently sell out again.

Richie isn’t the only celebrity fan of the label. Earlier this year, Lily Aldridge shared a selfie while wearing an undeniably classy stripe top by Posse. And you can also add Selena Gomez, Anna Sophia Robb, and Alessandra Ambrosio to the list of celebrity fans.

Yes, Posse’s timeless approach to design has a lot to do with its success, but there’s so much more to love. The label, which was founded in 2016 by Danielle Mulham, specializes in using high-quality materials crafted at ethical factories in an effort to minimize waste within the fashion industry. That dedication to sustainability also means that most Posse items are created in limited quantities—hence, the always-sold-out dilemma. But there are a few items in stock as well as some preorder pieces we’re adding to cart ASAP. Read on to discover Vogue’s edit of the best Posse clothing to buy now.