The foursome participated in a local talent contest and busked in Rome prior to competing on Italy’s X-Factor in 2017, where they placed second. Three years later they won the San Remo Festival, and the Eurovision Song Contest, with an explosive and glam performance—complete with laced aubergine leather, platform boots, bare chests, and heavy eyeliner—that brought the house down. It was May 2021, the world was coming off a year in lockdown and the band’s sense of fun was infectious. Not long after, they received an invitation to open for the Rolling Stones in LA.
They’re back in America this week for a Sirius Small Stage performance, and it’s fortunate that all of Måneskin’s members have reached the legal drinking age, because they have a lot to cin cin. Their hit single “Supermodel,” produced by Swedish hitmaker Max Martin, is currently number one on alt radio, and is on track to becoming the song of the summer. On top of that, it was just announced that the band is up for two Video Music Awards (Best New Artist and Best Alternative). All that and a Gucci wardrobe via Alessandro Michele himself.
Theirs is not a gritty rag-to-riches story, though it follows roughly that of the apocryphal American dream, the one that so many Italians left to pursue in the States. “We’re living a dream, that’s for sure,” conceded frontman David, on a Gucci-clad visit to Vogue, “but in a different way. We don’t feel like we’ve been discovered; we dug every inch of this hole we’re in. We worked a lot to get here, so of course we are happy, but on the other side, pardon if I’m a bit cocky, but we feel like it’s well deserved.”
Deserved, yes (the band’s devotion to their craft is revealed in their 2018 documentary)—but also seemingly out of left field. An Italian glam punk rock band? Who would have thunk it? Italy is known for many things—fashion, artistry, food, and fabrics, among them—but youth culture not so much. And, at least outside of Italy, it’s not at all known for rock ’n’ roll. Måneskin surprises at every turn, defying expectations again and again. Whether it’s your taste or not, David’s bluesy voice cannot be denied, nor can the band’s sheer joy in what they’re doing. In a short time they have manifested their rock star dreams, transitioning from playing a role to owning it.
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