Pre-Fall 2024

Since executive vice president of design Enrico Chiarparin took the helm of the brand and brought on stylist Karla Welch as a creative consultant, St. John has been focused on seasonless American sportswear. For pre-fall, Chiarparin added a…

The world can be a harsh, scary place. Lela Rose felt this recently while reading the Walter Isaacson biography of Elon Musk, which made her reflect on the way society “is moving at warp speed to things that are incomprehensible.” Her…

It seems highly intentional that Stella McCartney is releasing this pre-fall collection today, in the midst of the climate change conference COP 28. Several days ago in Dubai the designer spoke about the enormous impact on the planet of the…

“I like to put a bit of myself into my collections,” says Victoria Beckham. For pre-fall she followed the threads of the semi-autobiographical mainline show she put on in Paris: ideas stemming from the weekend country-life she lives these…

This appointment with Glenn Martens in Diesel’s Milan HQ was his third collection presentation in six weeks. His endlessly intense working practice—back and forth between the big D and Y/Project—increasingly seems ingrained in the layered…

Helle Hestehave and Rikke Baumgarten often look to a specific muse. For pre-fall, they drew inspiration from the late Jane Birkin and injected a coastal holiday-inspired mood into their designs. “Our aim was to radiate the charm of the…

Lorenzo Serafini envisioned pre-fall as a sort of face-off between the enigmatic appeal of Hitchcock’s 1950s divas and the pared-down sleekness of the 1990s. At a showroom appointment he said that while he was drawn to the magnetism of…

Marco De Vincenzo is making his mark on Etro, adding his own perspective to the label’s signature elements. At a pre-fall showroom appointment, he sounded confident; after the spring show, “the direction seems clearer,” he said. The potion…

It’s a picture perfect day in a Canadian forest. The scenery is enchanting—autumnal foliage, air crisp. The Dsquared2 posse is enjoying fishing and hiking near their cabin. But all of a sudden a dangerous bear jumps out of nowhere, hungry…

Challenging perceptions is MM6 Maison Margiela’s entire raison d’être. With its newAvant Premiere collection, the house took recent explorations one step further, venturing into territory both new and old, conflating those through sleight…