Massimo

Massimo Dutti has become one of my favourite destinations to shop on the high street this year, owing to its focus on timeless, considered design, premium fabrications, a classic colour palette and the fact at least one person…

There's simply no denying the fact that shopping online is far more convenient than standing for hours in fitting room queues, but nothing quite beats the feeling of getting up close and personal with a piece of clothing before…

It's official: We're in the last stages of summer. I know, I can't quite believe it either, but whilst we're suspended in the difficult in-between of muggy temperatures and spells of rain, I've been on the lookout for the right …

A lot of what you see at the menswear shows is the byproduct of mathematical calculation. How much did that house pay for its celebrities, its casting, its campaign, its PR team? Can the collection make enough to earn that back? Not every…

Taking my role as Who What Wear's shopping editor as seriously as I do, a big part of my job is ultimately about making sure you enjoy shopping as much as I do. How? Well, I'm a big believer in the idea that shopping doesn't have…

It's not the amount of money off that I'm most interested in, though, (of course, more is always better) but it's the quality of products that really matters when trying to shop the sales wisely. Arket, Stories and Massimo all have…

“Being independent today is very important to me. It allows people to discover you in a natural way, because you are not so evident in the market.” So said Massimo Alba in his showroom just as an impromptu and angry anarchist demonstration…

The third part of the global smash hit erotica '365 days' is arriving sooner than expected. Lead actor Michele Morrone, famous for his role as Massimo in the film, revealed in a chat on Good Morning America, that the film will release in…

“Don’t criticize/ What you can’t understand/ Your sons and your daughters/ Are beyond your command/ Your old road is rapidly aging…”. Quoting that great ancient text as an intro betrays my vintage as a Gen Xer with parentally-inherited…

“We don’t have any raw materials, any commodities, here in Italy. But what we do have is this heritage of processing, making, and taste with which we fashion the raw materials. People in the US, UK, and France appreciate this and they…