Mara Hoffman

Season after season we ask, and expect, designers to explain their inspirations, but a lot of nuance is lost in this line of inquiry. The process of taking in new information, images, energies, and experiences, sorting them, and using them…

The most dramatic piece in Mara Hofmann’s spring collection was a melon-sleeved dress with meandering, calligraphic passementerie that traced the female body (emphasizing the breasts particularly) with a Matisse-like hand. Hoffman is one of…

Mara Hoffman has a knack for maximizing location shoots. So successful was the designer at transforming Atlantic Beach in the Rockaways for her resort lookbook, followers and friends DM’d wanting to know the location of her glamorous…

“Big Mama,” one of artist Iena Stonaker’s larger-than-life beaded denim sculptures, has taken up temporary residence in Mara Hoffman’s Lafayette Street boutique as part of an ongoing collaboration the designer has with Studio Archive…

Staten Island is an often overlooked New York City borough that seems to be brimming with unexpected treasures. Leave it to the curious eye of Mara Hoffman to discover some baroque interiors there and use them for a close-to-home getaway…

“I was thinking about Pedro Almdóvar heroines,” explained Mara Hoffman, who shot her spring lookbook in Miami. It was the ideal setting for a collection that had hints of 1980s volumes, patterns, and colors—but was made consciously, in…

Several years ago, Mara Hoffman was known for her vibrant digital prints, the kind that made a statement but weren’t exactly “everyday” wearable. Now, she specializes in versatile but considered pieces you can wear constantly without losing…