Magentaverse

Well, it’s official now, 2023 is the year of the Viva Magenta colour. The Pantone colour Institute which declared Viva Magenta as the colour for the year 2023, said that it is truly vibrating with vim and vigour. For over two decades now,…

Pantone’s process for selecting the color it thinks syncs most with the spirit of the moment combines methodological research and gut instinct. During a presentation on our call Eiseman and Pressman pointed to a plethora of spontaneously…