IPL Brand

MUMBAI: Houlihan Lokey, a global investment bank that has valued several sports franchises around the world, has pegged the enterprise value of the Indian Premier League (IPL) at Rs 1. 3 lakh crore ($15. 4 billion) and the brand valueat Rs…

Around 10pm, Sourav Ganguly was getting ready to have dinner in his hotel in Dubai. And as the mushroom soup arrived, he smiled seeing the rest of the fare on offer. This is a very different Ganguly, much more careful about lifestyle. “Diet…