DoubleJ

“It’s resort! Everyone wants to party or go to the beach or wear a puffer jacket!” So said JJ Martin, who was as ebullient and high-vibrational as ever at a showroom appointment, presiding over a flock of DoubleJ employees in head-to-toe…

J.J. MartinDeonté Lee/BFA.comOne might think there isn't much to celebrate on a dreary weeknight in the Lower East Side. La DoubleJ, however, wholeheartedly begs to differ. Last night the maximalist Milanese brand brought together New…

JJ Martin has been living in Italy for 21 years, but its effusive beauty still isn’t lost on her; it can activate a bounty of images, feelings and perceptions. Despite her intensive traveling across the country, there are still so many…

That JJ Martin is provided with an extra supply of energy coming from God knows where is a fact proved with ample evidence. On a day so hot it made the asphalt melt on streets, with people panting for air, she looked fresh as a May rose,…

“We imagined ourselves traveling this season for a high summer wedding weekend in Sardinia,” said JJ Martin, Zooming in from a retreat in a remote village in the Swiss Alps. “I’m officiating,” she casually added, as if her already extensive…

Leave it to La DoubleJ’s JJ Martin to transform a New York coffee shop into an over-the-top cocktail party filled with vintage Italian finds. Dressed in the brand’s latest homeware collection, Soho’s Felix Roasting Co-hosted friends and…

In the not so distant past, JJ Martin was an American journalist in Milan with an enviable vintage collection. Now, she has a boutique on Via Sant’Andrea where her neighbors are Chanel, Bottega Veneta, Miu Miu, Maison Margiela, and Missoni.…