D2C

The Indian startup ecosystem reported the lowest six-month funding in the last four years in H1CY23 at USD 3.8 billion across 298 deals - a decline of nearly 36% as compared to H2 CY22 (USD 5.9 billion). Fintech, SAAS and D2C continued to…

GoKwik has partnered with Cred to extend the latter’s payment options to direct-to-consumer (D2C) brands on its platform. This tie-up marks a step towards enhancing the online shopping experience and enabling trust for D2C merchants on the…

Beauty and skincare company VLCC is acquiring direct-to-consumer men’s grooming brand Ustraa through a combination of secondary buy-out and share swap, the company said on Friday . Post merger, VLCC will make further investments to…

Hopscotch, a brand for kids' fashion, has announced that its parent company, Hit the Mark, Inc., raised $20 million in a funding round led by Amazon. The round also included participation from Eduardo Saverin, co-founder of Facebook, as…

Luxury skincare and personal care brand RAS on Tuesday announced that it has raised $1.5 million from New York-based sustainability-focused venture capital firm Green Frontier Capital and other existing investors.Founded by Sangeeta Jain…

Direct-to-consumer pop culture apparel startup The Souled Store has raised Rs 135 crore in a funding round led by Xponentia Capital.Existing shareholders Elevation Capital and RPSG Capital, an early-stage consumer VC fund from RP-Sanjiv…

Direct-to-commerce (D2C) fashion brand Zouk said it has raised $3 million led by Stellaris Venture Partners and saw participation from Sharrp Ventures, JJ Family Office, Deutsche Bank India CEO Dilip Khandelwal, Atomberg founder Manoj Meena…

Direct-to-consumer Ayurveda brand The Ayurveda Co has raised Rs 100 crore in Series A funding round for expanding offline presence, improving product manufacturing, expanding research and development and accelerating digital awareness…

With a captive user base and high user engagement, fintechs such as Paytm, PhonePe, and Google Pay are becoming popular with direct-to-consumer (D2C) brands seeking a platform to advertise and acquire customers. This and more in today’s…

Fintech and payments platforms including Paytm, Walmart-owned PhonePe and Google Pay are increasingly gaining traction among direct-to-consumer (D2C) brands as an advertising destination and customer acquisition engines, industry executives…