Brunello Cucinelli

Asked how he feels about being called one of the standard bearers of the stealth-wealth-normcore ignited by HBO’s Succession, Brunello Cucinelli sounded unfazed. “Fashion is like a pendulum, it goes back and forth every decade or so,” he…

Presiding over the sprawling showroom in the central pavilion at Pitti’s Fortezza da Basso, Brunello Cucinelli seemed utterly at ease among the crowd of buyers, press people and various Pitti-peacocked types cramming the space. “I must say…

“She’s an explorer,” said Carolina Cucinelli, the brand’s co-creative director, at a preview, referring to the attitude she and her team wanted the spring collection to be infused with. More than a literal translation of the traveling…

As Tom Stubbs observed in his excellent Italy-centric Pitti Uomo preview piece for Runway, Brunello Cucinelli is an in-apparel epitome of the farm-to-table philosophy that makes this country’s produce stand alone. And like all true Italian…

To introduce the Fall presentation, Brunello Cucinelli momentarily ceded the stage to his two blue-eyed, blonde daughters, Camilla and Carolina, both of whom work with him on the development of the collections. Even if he stayed in the…

Brunello Cucinelli is a natural born optimist; he always sees the glass half full. Even the pandemic hasn’t curbed his positive disposition, and that’s evidently paying off. His company has weathered the last two years’ hardships well,…