Spotify planning to raise subscription charge, first time since 2011: Here’s new pricing, key details

By Smith On Jul 23, 2023

Spotify is looking forward to raising the price of its subscription plan for the US consumers, first reported by The Wall Street Journal. The report says that it will go up by $1 per month. Moreover, the price revision takes effect next week, it adds. It should be noted that Spotify has maintained its pricing, despite all odds since the very time it entered US markets in July 2011.

Spotify competes with mainly the likes of Apple Music and the rival also hiked its prices by $1 which now brings the subscription of both leading music streaming service apps to an equal. Not very surprising but Amazon, Tidal and YouTube also announced a price week recently.

Spotify Revises Subscription Fees

The new pricing, as per the WSJ report, is estimated to go up by $1 which makes it to $10.99 per month. The early fees of $9.99 had been a constant since the very beginning of its entry into US which goes back to over 12 years.

Rest assured, Spotify is yet to make an official word about this price revision, however, there are many possibilities of a potential price hike. For instance, Spotify CEO Daniel Ek had also hinted at a potential price hike for Premium subscription.

FAQs

Q1. Why is Spotify raising its prices?
A1. Spotify is raising its prices in order to offset the rising costs of licensing music and to continue to invest in its product and services.

Q2. How much will Spotify’s prices increase?
A2. Spotify’s prices will increase by $1 per month in the United States. This means that the cost of an individual Premium plan will go from $9.99 to $10.99 per month.

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