Netflix is changing its top 10 shows and movies ranking system, here’s how – Times of India

Netflixis overhauling the way it calculates its top 10 shows and movies. Instead of ranking popular titles by total viewing time, the company said that now it will rank them based on “views”. It defines these “views” as the number of hours viewed divided by the total runtime. “We heard feedback that only providing hours viewed on our Top 10 lists was hard to contextualize, so over the last few months we started to share the views for a good number of our titles (i.e.

the number of hours viewed divided by the total run time),” the company said.
The company further claimed that this proved to be a more relatable metric for many people, so starting today (June 21), while we will continue to show hours viewed per title, our Top10 lists will now be ranked by views. We will also extend the qualifying time for our most popular lists from around one month (28 days) to three months (91 days) given that many of our shows and films grow significantly over time.
Not the perfect metric system
Netflix added, “…we have always said there is no one perfect streaming metric. But we believe that views combined with total hours viewed is a good evolution because it’s: Anchored in engagement — our best measure of member satisfaction and a key driver of retention (which in turn drives our business); Ensures longer titles don’t get an advantage; and enables third parties to compare the relative impact of movies and series — despite their different run times.”

The company concluded that it hopes that by being consistent and transparent about what people are watching, it can give everyone — consumers, creators, analysts and press — better insights into what success in streaming looks like more generally.

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