This summer, we announced PhotoVogue’s first foray into Web3 through a Residency partnership with Voice, a carbon neutral digital art marketplace focused on emerging artists.
Today, we are excited to launch the collections produced by the Voice x PhotoVogue residents that will begin dropping on Voice.com. The collections are simply stunning and reflect a diversity of perspectives.
When you bring together 82 artists from different cultural backgrounds to create art centered around a singular theme, truly impactful collections emerge that are both incredibly unique from one another but also linked together by a common thread.
Each of the artists have created NFTs that deal with equity and justice in distinct ways. Some are an ode to the difficulty of living in the midst of a war zone, others lament environmental destruction and the loss of local economies, others still address unique issues of feminism, sexuality, and queer identity.
The photographers in this residency were tasked with creating projects about equity and justice. They came back with works that showcase their families, examine identities, overcome challenges, and celebrate triumphs. In today’s fragmented world, these artists are a reminder that we’re more similar than we are different.
“Every day we hear someone saying that photography is dying. Well, I’m convinced that instead, photography is very much alive, and although it is acquiring new functions and meaning, its power and magic will never cease to exist,” said Alessia Galviano, curator of PhotoVogue.
“The limits intrinsic to photography become strengths: frames suspended between a before and after, narratives that as Gregory Crewdson once told me ‘exist in the moment between moments.’ To me, that is profound, and beautiful, the open-ended quality of the still image that lets the viewer experience it in a personal way — in a way that resonates in the context of his or her own experience of the world. NFTs and blockchain potentially present a whole new world for all this magic to unfold and for the photographers to express themselves.”
Over the past eight weeks the photographers in the Voice x PhotoVogue NFT residency program confronted the most pressing questions of Web3 and what it means to be a photographer in this digital age. In one workshop, the photographers learned about blockchain technology. In the next, they debated the speculative nature of the NFT market. In yet another, the artists broke down their assumptions about what an NFT is and came to the realization that they don’t need to sacrifice or compromise their artistic voice to create NFTs.
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