Refreshing one’s wardrobe for summer can be a costly business. The swimsuits, cotton dresses, sandals and linen separates all add up, especially if your usual wares are looking tired and you’re essentially starting from scratch.
While we advocate investing in long-lasting foundation pieces, sometimes the budget just doesn’t allow for a £100 dress or a £50 tank top. But the good news is you can always turn to high street stores such as H&M to deliver affordable, on-trend clothing. We’re not saying every piece from these frugal fashion brands is worth your attention. Often, it’s a case of digging through and plucking out the most premium-looking items. Although, it seems that H&M in particular has upped its game lately, and in searching through its new-in section I was pleasantly surprised by the quality of design and fabric choices.
In the process of scrolling, I found myself instinctively pairing certain styles together and assembling summer outfits in my head. Then I thought, why not share my imagined looks with you? Hopefully, the results will inspire fresh styling in your own wardrobe, or prompt you to add some of H&M’s chic new pieces to your roster.
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