Experts say TOWIE icons have fuelled the trend for cut-price cosmetic surgery abroad
Reality TV shows such as The Only Way Is Essex have fuelled the trend for getting cosmetic surgery abroad, experts claim.
TOWIE’s star-studded cast, hugely influential among younger crowds, are famed for their pearly white teeth and curvy figures.
Some such as Lauren Goodger, Dani Imbert and Yazmin Oukhellou have undergone BBLs or lipo and publicly shared their results with their thousands of impressionable fans.
But apparent ‘celeb endorsements’ of cosmetic surgery can trivialise the serious risk and ongoing costs of these procedures, according to Danielle Hamm, director of Nuffield Council on Bioethics.
‘Insecurity about appearance and low self-esteem are being fuelled and nourished by the cosmetic procedures industry, celeb culture, media and peer pressure,’ she said.
Dawn Knight, a campaigner against poor practise cosmetic surgery, said shows like TOWIE were ‘without a doubt’ helping drive Brits to go under the knife overseas.
‘All these young people aspire to be a similar TV celebrity,’ she said.
TOWIE star Lauren Goodger finally admitted to having Brazilian butt lift after previously denying having the procedure. Here the Towie star is pictured after the BBL (left) and before (right)
But she warned, that a reality TV star’s ‘five-star’ treatment could be radically different than the affordable ops marketed to many ordinary Brits.
She added that starstruck Brits looking to imitate a celeb’s look could be signing up for more than they bargained for as radical ops like BBLs only lasted a ‘finite number of years’ before needing another expensive procedure to maintain.
Ms Hamm added: ‘Social media in particular can bombard people with images of the “ideal” body or celebrity endorsements for cosmetic procedures.
‘Cosmetic procedures have serious risks and celebrity endorsements can have the effect of trivialising these procedures and underplaying those risks.’
She added that young women in particular are vulnerable to this trend as they are the biggest target audience for plastic surgery clinics in Turkey and beyond.
Broadcaster ITVBE says its shows, such as TOWIE, ‘often feel aspirational’ for their audience.
Here, MailOnline details some of the TOWIE cast who have gone to Turkey for BBLs, pearly white veneers and nose jobs…
Lauren Goodger
Lauren Goodger admitted earlier this year that she had undergone a BBL in Turkey.
The 36-year-old, who appeared on TOWIE from series one to six, previously denied having the procedure to plump up her behind.
In revealing she had actually undergone the op, Lauren confessed it was ‘the worst experience’ of her life.
The reality TV star, who has also featured on Big Brother and Celebs Go Dating, had been ‘unhappy for a while’ with her new look and plans to tone down her appearance to be more ‘natural’.
She also had a boob job in 2013 at a clinic in Harley Street in London, giving her a 34E chest.
Lauren, who has nearly 1million followers on Instagram, told OK! magazine in April: ‘For a couple of years now I’ve been thinking, “Why did I ever get my boobs done?”‘.
‘I haven’t been happy for a while, but when I fell pregnant with Larose, my boobs became even bigger and I hated the way I looked.
‘I look back at old pictures before the boob job and I had lovely boobs. I just wish I could go back to natural Lauren.’
Megan McKenna
Megan McKenna, who rose to fame on Ex On The Beach before joining TOWIE in 2016, says getting a Hollywood smile in Turkey brought her confidence back.
Revealing her shiny veneers in a post on Instagram in 2020, the 30-year-old thanked the Dental Centre Turkey saying ‘you have honestly made me so happy’.
‘Thank you for your amazing hospitality and for creating the look I wanted! I highly recommend using this service,’ she added.
‘Thankyou for bringing my confidence back with my smile.’
Megan, who has 2.5million followers on Instagram, left TOWIE in 2017 to pursue her music career.
Ex-TOWIE star Megan McKenna, 30, showed her veneers off in an Instagram post in 2020
She quit TOWIE in in 2017 to pursue her music career, here she is pictured performing at the C2C Country To Country 2023 Festival in London in March
Bobby Norris
Bobby Norris, 36, flew to Turkey in 2017 to get a nose job after struggling to breathe normally through one side of his nose.
In an Instagram post to his 785,000 followers, he revealed his new nose and told fans he was ‘so happy’ with the results.
Thanking his surgeon he said: ‘As somebody who has struggled to breath through one side of my nose for so many years, the difference is already unbelievable.
‘Even though I’m still a bit swollen and bruised… I can’t thank the amazing team enough for everything.’
Bobby made appearances on TOWIE between 2012 and 2021 but has also appeared on other reality shows like Celebs Go Dating, Celebrity Ghost Hunt, and Celebs on the Farm.
Bobby Norris previously told MailOnline that he hated everything about his slim frame and has now conquered his fear of gyms and started to bulk up. In 2017 he flew to Turkey to get a nose job
Dani Imbert
Dani Imbert jetted off to Turkey to get a BBL at the end of last year after growing tired of her ‘pancake’ body.
She was just one of thousands of women seeking to get a more pronounced posterior, like that sported by Kim Kardashian, by injecting fat from elsewhere in the body into the buttocks to give them a larger, curvier form.
But Dani’s surgery wasn’t without complications, as the 25-year-old revealed she was at ‘death’s door’ following the procedure.
Talking to OK! magazine following her operation, she described how she was left ‘crying everyday’ and ‘swollen for weeks’.
Dani, who joined the TOWIE cast in 2021, said: ‘I didn’t realise how long the recovery was. You can’t sit down after having it done.
‘I was lying on my front or kneeling for eight weeks and couldn’t even put on my shoes or socks for six weeks.’
But Dani, who has almost 80,000 Instagram followers, also confessed to loving her new look, saying that she just ‘wanted a bit more meat on my bottom half’.
The Only Way is Essex stars, Dani Imbert, 24 and Junaid Ahmed, 28 looked worse for wear on their way home in London after celebrating the launch of the show’s 2023 season in March.
Junaid revealed that he’s spent over £10,000 on veneers, Botox and fillers before he joined the ITVBe show
Junaid Ahmed
Junaid Ahmed is, by his own admission, no stranger to cosmetic surgery.
In December, the 28-year-old underwent a rhinoplasty, a nose job, surgery on his chin and his hairline — all in Turkey.
The reality TV star shared his £10,000 cosmetic surgery results in a birthday snap on Instagram to his 67,000 followers in December last year.
Junaid, who joined TOWIE in 2022 and has appeared on other reality TV shows like Lovestruck High, captioned the post: ‘HAPPY BIRTHDAY TO ME… New nose, new chin, new hairline.’
But he insists it is not vanity that has led him to get these surgeries.
He told the Secure The Insecure showbiz podcast that his nose ‘needed to be fixed’ because of a vicious attack he endured at the hands of bullies as a teenager, adding they ‘broke my nose in three different places’.
Yazmin Oukhellou
Yazmin Oukhellou’s secret Turkish BBL and liposuction was revealed by MailOnline in January 2021.
Cosmetic surgeon Dr Kerium Unal, who is based in Turkey, shared a video of Yazmin in a bikini in December 2020, captioning the post: ‘High Definition Lipo and BBL for my lovely patient showing off her results 3 weeks post surgery.’
The post also had hashtags that hinted she may have had more than lipo and a BBL, with others including tummy tuck and nose job.
Yazmin, who joined the Only Way is Essex in 2015, replied to the post with three love heart emojis.
The 29-year-old promotes ‘fitness’ by owning a wellness retreat.
Another comment in the post also revealed Yazmin, who has 810,000 followers on Instagram, spent £3,000 on the surgery.
But this wasn’t the first time the TOWIE star went under the knife, she has previously spoken about having two boob jobs and a nose job.
Yazmin Oukhellou, 28, secretly had a Brazilian bum lift and liposuction in November 2020 with a Turkish surgeon – despite promoting ‘fitness’ by owning a wellness retreat
Amber Turner
Previously known for her extra large pout, The Only Way is Essex star Amber Turner, 29, has also visited Turkey to get veneers and a breast enhancement.
The Essex beauty, who joined the reality TV show in 2017, had a ‘secret boob job’ in Turkey, boosting her cleavage from a B cup to a D cup, sources reported.
Amber had felt ‘insecure and uncomfortable’ for years as a B cup, she revealed to The Sun in 2018.
The reality star also flew to Turkey to get veneers just a few months after her boob enhancement, starting 2018 with a fresh set of gnashers.
TOWIE’s Amber Turner pictured in Thailand in March earlier this year
Amber told OK! in June this year that her teeth were not as straight as she wanted them to be before getting veneers.
She said: ‘For me, I had really sensitive teeth, and I couldn’t get them as white as I wanted them.
‘Whereas, people could usually bleach them, I couldn’t really. I thought it would be the only thing I could do. The bottom of my teeth were slightly wonky, so I thought straighten them up.’
Amber, who has 850,000 followers on Instagram, was seen flaunting her bikini body in Thailand earlier this year where a new series of TOWIE began filming.
Lime Pictures, the company behind TOWIE was contacted for comment by MailOnline.
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