Hollywood: Fashion Steps Into Frame | Episode 7: In Vogue, The 2000s
During the golden age of the movies actresses were dressed by costume designers and their on-screen looks set trends; a notable example is the raffles-sleeve “Letty Lynton” dress Adrian created for Joan Crawford. The romance between fashion and film in the 1930s cooled in the years after. And before long the creative industries were siloed. “When I grew up, there was a distinct line between fashion, film, music, high art, like opera, theater—they just didn’t mix,” says director Baz Luhrmann. “And if you were hanging around fashion, you were kinda considered shallow. You couldn’t be, you know, a substantial filmmaker if you cared about fashion. That line disappeared in the early 2000s.”
At Vogue the walls fell quickly. The cover of the December 2000 issue featured Nicole Kidman as Satine, the character she played in the Academy Award-winning Luhrmann film Moulin Rouge! And the celebrity covers kept (and keep) coming as they reach a wide and engaged audience with whom readers relate in a different way than with models. Celebrities, notes editor Mark Holgate, “gave you a different narrative about fashion. One that was connected to shared experience,” like watching a movie or singing along to a song.
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