Twitter’s ultimatum to TweetDeck users: Verification required or else…

Twitter has announced that users will now be required to opt for account verification in order to access and use TweetDeck. According to a tweet by the company on Monday, the changes will be enforced in 30 days. Users will have an option to copy their search, list, and profile columns into the new TweetDeck. “This is a one-time option to copy this information into the new TweetDeck,” the statement said. 

Among few of the new features in TweetDeck 2.0 will be an advanced search to look for content efficiently,  decks for cleaner workspaces, and a Column Creator that offers a more intuitive way to create columns. TweetDeck is not available on mobile, and one will need a viewport resolution greater than 500px in width and 500px in height to access the new version of TweetDeck.

The introduction of charges for TweetDeck, a previously free tool widely utilised by businesses and news organisations for content monitoring, could potentially generate additional revenue for Twitter. 

What is TweetDeck? 

TweetDeck is a valuable tool for Twitter users who want to efficiently manage multiple accounts, track conversations, schedule tweets, and stay engaged with their audience. It allows users to view, organise, and engage with their Twitter feeds all in one place.

It offers multiple columns that can be customised to display various aspects of Twitter, such as the main timeline, mentions, direct messages, lists, search results, and more. The ability to schedule tweets is particularly useful for individuals or businesses who want to maintain an active presence on Twitter but may not always be available to post in real-time.

With TweetDeck, you can compose your tweets in advance and specify the exact date and time for them to be published, ensuring a consistent flow of content.

Twitter now requires login to view site? 

As per reports, it appears that Twitter is now limiting access to its platform for individuals who are not logged into an account.

Previously, non-users or those not logged in could freely browse Twitter’s homepage and view public accounts and tweets.

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However, starting this week, these users are now greeted with a screen urging them to either sign up or log in to Twitter. The changes were observed by many internet users.  

Backlash over limited post access

Elon Musk recently announced that both verified and unverified users would face limitations on the number of posts they could read per day.

Musk cited the need to address concerns related to excessive data scraping and system manipulation. However, this declaration triggered a strong backlash from Twitter users, while advertising experts expressed concerns that it could undermine the authority of new CEO Linda Yaccarino, who assumed her position last month.

Individual users are required to pay $8 per month for account verification, whereas organisations are charged $1,000 per month for the service.